Poncho's Timber & Tide Collection Is Flannel Done Right
Flannel season has arrived, and Poncho Outdoors is putting its own spin on the cold-weather staple. The Texas-based apparel brand has introduced Timber & Tide, a six-shirt collection that takes the familiar comfort of flannel and adds the technical details that have made Poncho a favorite among anglers, hunters, and anyone who spends more time outside than in.
The collection includes three traditional flannels—The Rusty Saw, The Willamette, and The Sturgeon—alongside three Western-inspired versions: The John Colter, The Pacific City, and The Cannon Beach. Each comes in at $89.95, with regular and slim fits available in sizes small through 3XL. It's a lineup that leans into rugged, understated styling without sacrificing everyday wearability.
Unlike conventional cotton flannel, Poncho's performance fabric is engineered for breathability, tear resistance, and improved seam strength. The material also offers odor resistance and built-in sun protection, making these shirts more practical for long days outside. A soft, medium-weight feel and a touch of stretch keep things comfortable when temperatures start dropping.
Timber & Tide is a natural progression for a brand that built its reputation on performance fishing shirts. The new collection carries that same utility-first approach into fall, with enough character to work just as well around town as it does on the water.
Check out the full collection at Poncho Outdoors.
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